How To Tell Real Vs. Fake Audemars Piguet Watch

Audemars Piguet is synonymous with luxury, precision, and craftsmanship. As one of the top names in the watchmaking industry, it is renowned for creating some of the finest timepieces in the world. However, this fame also attracts counterfeiters eager to exploit its prestigious reputation. Knowing how to spot a fake Audemars Piguet is crucial for any enthusiast or potential buyer.

This guide will help you identify the key aspects to consider when verifying the authenticity of an Audemars Piguet watch.

Table of contents

• The History and Significance of Audemars Piguet
• Common Traits of Fake Audemars Piguet Watches
• Verifying Authenticity Through Seller and Website
• Essential Checks Before Purchase
• Expert Authentication Services
• Conclusion
• FAQs

The History and Significance of Audemars Piguet

Founded in 1875 by Jules Louis Audemars and Edward Auguste Piguet in Vallée de Joux, Switzerland, Audemars Piguet quickly became a leader in watchmaking excellence. The brand is celebrated for its innovations, such as the first-minute repeater wristwatch introduced in 1892 and the ultra-thin automatic tourbillon created in 1986.

One of its most iconic collections, the Royal Oak, debuted in 1972 and transformed the luxury sports watch market with its distinctive design and superior craftsmanship. Today, Audemars Piguet stands as a symbol of prestige and horological mastery, making it a prime target for counterfeiters.

Common Traits of Fake Audemars Piguet Watches

When buying an Audemars Piguet watch, it’s important to know the signs of a counterfeit. Here are some common traits to look for:

Physical Details and Craftsmanship

Authentic Audemars Piguet watches are famous for their exceptional craftsmanship and attention to detail. A key feature is the "Tapisserie" pattern on the dial, especially in the Royal Oak collection. This intricate, hand-finished design consists of tiny squares that create a stunning visual effect. Counterfeit watches often fail to replicate this precision, resulting in a pattern that looks coarse or uneven.

The weight and materials used in an Audemars Piguet watch also indicate its authenticity. Genuine watches are made from high-quality materials like stainless steel, gold, or platinum, giving them a solid weight. In contrast, fake watches may feel lighter due to the use of cheaper materials.

Moreover, authentic watches have flawless engravings. Look for sharp, clear engravings on the case back, clasp, and rotor. Counterfeit watches often have shallow, uneven, or poorly executed engravings.

Watch Movement and Sound

A hallmark of a genuine Audemars Piguet watch is its Swiss movement, known for accuracy and reliability. When you examine the watch, the second hand should move smoothly and consistently. In contrast, counterfeit watches may have a jerky or irregular movement, which is a clear sign of inferior quality.

The sound of the movement can also give it away. Authentic Audemars Piguet watches are typically silent or have a very faint ticking sound. If you hear loud or inconsistent ticking, it likely indicates a counterfeit movement.

Verifying Authenticity Through Seller and Website

Before buying from an unfamiliar seller, use these tips to check their credibility.

Seller Credibility

The seller's reputation is crucial when purchasing an Audemars Piguet watch. Authorized dealers and reputable sellers are more likely to offer genuine products.

Do thorough research on the seller. Look for customer reviews, ratings, and their history in the market. A credible seller will have a solid reputation and positive feedback from past customers.

Price Too Good To Be True

Audemars Piguet watches are a significant investment, and their prices reflect their quality and craftsmanship. If you find a deal that seems too good to be true, it probably is.

Counterfeit watches are often sold at a fraction of the price of genuine ones. Be cautious of sellers offering large discounts or prices far below market value. Understanding the typical price range for the model you're interested in can help you avoid scams.

Website Red Flags

With many purchases happening online today, it’s important to spot red flags on websites. Authentic Audemars Piguet watches are rarely sold on generic e-commerce platforms.

Stick to the brand's official website, authorized dealers, or well-known luxury watch retailers. Also, pay attention to the website's design and content. Signs of a counterfeit operation include poor grammar, low-quality images, and a lack of detailed product information. Additionally, ensure secure payment methods and check for contact information that leads to a legitimate, verifiable business.

Essential Checks Before Purchase

If you’re buying a watch in person, here’s how to check its authenticity.

Serial Numbers and Certification

Every Audemars Piguet watch has a unique serial number and a certificate of authenticity. You can usually find the serial number on the case back and sometimes on the movement itself.

Before you buy, ask for these details and verify them with Audemars Piguet or an authorized dealer. The serial number should match the one on the certificate and any other documents. Counterfeit watches often have fake or duplicate serial numbers that don’t match genuine records.

Reviews and Location of the Seller

Customer reviews can provide valuable insights into a seller's legitimacy. Check reviews on various platforms, including watch forums, social media, and review websites.

A seller with consistently positive feedback and happy customers is more likely to be trustworthy. Also, consider the seller's location. Reputable sellers usually have established business addresses, while those selling counterfeit watches may use temporary or untraceable locations.

Expert Authentication Services

For complete peace of mind, consider consulting luxury watch experts or authentication services. These professionals have the expertise to closely examine the watch and verify its authenticity based on various factors.

Many experts offer online and in-person authentication services, giving buyers confidence in their purchase. They can check everything from the movement and engravings to the overall craftsmanship, ensuring you’re investing in a genuine Audemars Piguet watch.

FAQs

How Can I Check the Serial Number of My Audemars Piguet Watch?

To verify your watch's serial number, contact Audemars Piguet directly or consult an authorized dealer. They can confirm if the serial number matches their records.

What Should I Do If I Suspect My Audemars Piguet Watch Is Fake?

If you think your watch is counterfeit, get a professional appraisal from a luxury watch expert. They can provide a thorough assessment of its authenticity.

Are All Audemars Piguet Watches Engraved?

Yes, genuine Audemars Piguet watches have precise engravings on various parts, including the case back, clasp, and rotor. These engravings are sharp and clear, reflecting high craftsmanship.

Can the Weight of the Watch Indicate Its Authenticity?

Yes, real Audemars Piguet watches are made from high-quality materials and have a substantial weight. Counterfeit watches often use cheaper materials, making them lighter.

Is It Safe to Buy Audemars Piguet Watches Online?

Buying online can be safe if you purchase from the brand's official website, authorized dealers, or reputable luxury watch retailers. Avoid generic e-commerce platforms and ensure the website offers secure payment methods and clear contact information.

How Important Is the Watch Movement in Identifying a Fake?

The watch movement is crucial for identifying authenticity. Genuine Audemars Piguet watches have smooth, precise movements, while counterfeit ones may show jerky or irregular motions.

Do All Authentic Audemars Piguet Watches Have Certificates of Authenticity?

Yes, every genuine Audemars Piguet watch comes with a certificate of authenticity and accompanying documentation.

Conclusion

Authenticating an Audemars Piguet watch requires attention to detail and a careful examination of key features. From craftsmanship and physical details to the seller's credibility, each aspect plays a vital role in determining authenticity.

By following the guidelines in this guide and seeking expert advice when necessary, you can confidently verify the authenticity of your Audemars Piguet watch and avoid counterfeit products. Always buy from reputable sources to ensure you invest in a genuine timepiece that reflects the luxury and quality associated with the Audemars Piguet name.